Real estate is not about tools. It’s about places.
Your clients are looking for a place to live.
You’re looking for a place to run your agency.
You found it. FLŌ.
Good morning, Pieter.
4
new leads
1
valuations
2
viewings
3
documents
Kleindokkaai 14 · Gent
- New lead — Marc wants a valuationMon 08:10
Marc Vermeulen
Wants a valuation
New lead — Marc wants a valuation·One property. One workflow. One place.
01 · New lead
It starts with one message.
Marc wants to know what his place on Kleindokkaai is worth. His request lands in FLŌ as a lead — with his details, his property and his question already attached. Nothing to copy, nothing to file.
One inbox
web, phone, WhatsApp and portals in one place
86
lead score, calculated the moment he arrives
0 forms
the dossier is created for you
Marc Vermeulen
Wants a valuation
02 · Valuation
The market answers for you.
FLŌ pulls the comparable sales around the address, sets them side by side per m² and lands on a defensible range. You adjust what you know better than the data — the report follows instantly.
€ 435,000
advised price, based on 4 references
€ 4,531/m²
benchmarked against the street, not the city
Minutes
instead of an evening of spreadsheets
Valuation — Kleindokkaai 14
96 m² · 4,531 €/m²
Advised price
€ 435,000
€ 419,000 — € 448,000
Dok Noord 22
88 m² · 0.4 km · Sold
€ 399,000
4,534 €/m²
Muidelaan 7
101 m² · 0.7 km · Sold
€ 459,000
4,545 €/m²
Schipperskaai 3
94 m² · 0.3 km · Under offer
€ 425,000
4,521 €/m²
Handelsdok 41
92 m² · 0.9 km · Available
€ 412,000
4,478 €/m²
03 · Sent
Sent where he actually reads.
The valuation goes out as a clean PDF over WhatsApp, and his reply comes back into the same dossier. Every message, document and decision stays with the property.
and email, from the same dossier
Full history
nothing lives in a private phone
Signed off
his agreement is on the record
WhatsApp — Marc
+32 478 55 21 09 · sent from the dossier
Hi Marc, the valuation of Kleindokkaai 14 is ready 👇
Clear report. Let’s go with € 435,000.
Perfect. I’ll put it online today.
Every message is logged on the property dossier.
04 · Published
Online everywhere, once.
One publish. The national portal, the regional portal and your own website all receive the same photos, texts and legal mentions — and every view flows back as one number.
4 channels
portals, your website and social
2,674 views
counted across all channels together
Legally complete
EPC and mandatory mentions included
Published — Kleindokkaai 14
€ 435,000 · Apartment · 2 bedrooms · 96 m²
- National portalLive · 1,840 views
- Regional portalLive · 620 views
- Your own websiteLive · 214 views
- Social studioPost published
One dossier, one publish action — every channel stays in sync.
05 · Social
A post that looks like you.
FLŌ writes the caption from the dossier, places your branding on the photos and publishes to your business account. The leads that come in are leads, not comments.
4,210
reach on the first post
7 leads
straight into the pipeline
Your branding
applied automatically to every image
Social studio
Published · 4,210 reach · 7 leads
New in Gent
Kleindokkaai 14 · Gent
#gent #forsale #apartment #kleindokkaai
06 · Viewing
Booked without a phone call.
Sarah picks a slot that is genuinely free in your calendar. The viewing, the confirmation and the follow-up are planned before you touch your keyboard.
Thu 18:30
chosen from your real availability
Auto-confirmed
invite and reminder sent for you
Follow-up ready
feedback request queued after the visit
Viewing confirmed
Thursday 18:30 · added to your calendar
Wed
17:00
Thu
18:30
Fri
10:00
07 · Compromise
The paperwork writes itself.
Your own template, filled with the data already in the dossier, checked against the mandatory clauses and signed digitally. What used to be a day is now a review.
Your template
your layout, your clauses, your house style
12 pages
generated from the dossier, not retyped
Signed digitally
and filed back automatically
Compromise signed
Kleindokkaai 14 · Sarah De Wilde · € 425,000
- Signed
EPC certificate
Label B · 142 kWh/m²
- Signed
Asbestos report
No asbestos found
- Signed
Soil certificate
OVAM · clean
- Signed
Compromise
Generated in FLŌ · 12 pages
08 · Mailing
One deal creates the next.
The sale becomes proof. FLŌ mails the buyers who were looking in exactly this range, with this property and three like it — and the new leads land back at the top of the story.
148 buyers
matched on city and budget
62% opened
because it is relevant, not a newsletter
9 new leads
and the cycle starts again
Mailing sent
148 recipients · Buyers looking in Gent · € 380k — € 460k
Kleindokkaai 14 · sold — and 3 similar places in Gent
Kleindokkaai 14 · Gent
62%
opened
24%
clicked
9
new leads
Your clients have a place to live.
You have a place to work.
For your clients, it’s a home.
For you, it’s FLŌ.
Simple on the surface.
Powerful underneath.
FLŌ connects the systems, data, documents, communication and intelligence behind your agency — so you don’t have to.
You work in FLŌ.
FLŌ takes care of the rest.
Stop managing tools.
Start running your agency.
Leads
Marc Vermeulen
Wants a valuation · Gent
This is where your agency lives.
And you always know where you stand.
Every lead, viewing, offer and deed sits in one pipeline. No report to build — it is already there.
12
Open dossiers
€ 4,6M
Pipelinewaarde
34%
Conversie
41 d
Gem. doorlooptijd
Live view from FLŌ — shown here with test data.