FLŌ · INVESTOR BRIEF

The Airbnb of
real-estate offices.

An asset-light platform that turns every independent broker into part of one intelligent network — without owning a single office.

Scroll the thesis
Chapter 01 / 06
The market
Chapter 01

A €14B industry, still run on Excel.

Across Europe, 28,400 independent real-estate offices process millions of transactions a year — yet the operating system they use is mostly paper, post-its and spreadsheets. The biggest pool of commission revenue in Europe has no Airbnb. No Uber. No platform.

  • 28,400+ independent offices across the EU
  • €14.2B in annual brokerage commissions
  • No dominant platform serving them — yet
Chapter 02 / 06
The thesis
Chapter 02

The Airbnb of real-estate offices.

We don't open brokerages. We don't hire agents. We don't buy buildings. FLŌ is the operating system that turns every independent real-estate office into part of one intelligent network — without owning a single one of them.

  • Asset-light — zero real estate on our balance sheet
  • Each office keeps its brand, clients and margin
  • We own the layer that makes them all work together
Chapter 03 / 06
The network
Chapter 03

One platform. Every city.

FLŌ powers the entire workflow of an office — valuations, listings, marketing, leads, agreements, signings. As each office joins, the value of the network rises for the next one: shared comparables, shared buyer pool, shared legal library.

  • Local network effects per region
  • Shared market intelligence between offices
  • Cross-office buyer matching at scale
Chapter 04 / 06
The economics
Chapter 04

Three revenue streams. One platform.

Pricing is per seat, not per office. The first agent pays €150/mo — setup included — and every additional agent is added on a degressive staffel (€100, then €80, then €60). Bigger teams mean more seats and more recurring revenue per office. On top of that: a 1% take-rate on every closing, and a marketplace for staging, photography, brochures and signage.

  • Recurring SaaS: €150 first seat, degressive per extra agent
  • Transaction fees: 1% take-rate on closings
  • Marketplace: services & launch kits ordered through FLŌ
Chapter 05 / 06
The moat
Chapter 05

Defensibility compounds, quietly.

The longer an office runs on FLŌ, the more its data, templates, legal library, lead history and brand assets live inside it. Switching cost is real. The AI agents we built on top become smarter with every closing. The platform gets harder to leave every quarter.

  • Proprietary AI agents for valuation and compromis
  • Lock-in via legal templates and clause libraries
  • Data flywheel: each closing trains the engine
Chapter 06 / 06
The ask
Chapter 06

€2.5M to take Belgium. Then Europe.

We are raising a €2.5M seed round to scale go-to-market in Belgium, deepen the AI agent layer and prepare Series A expansion into the Netherlands and Germany. The platform is live, paying offices are signed, and the unit economics are already SaaS-grade.

  • 50 offices in year 1 — 500 in year 2 — 2,000 by year 5
  • €150 first seat + degressive per agent + 1% + marketplace
  • €18M projected ARR by year 5
AT A GLANCE
Total market
€14B
EU commissions / yr
Offices by Y5
2,000
50 → 500 → 1k → 1.5k → 2k
Round size
€2.5M
Seed, in process
ARR by Y5
€18M
per-seat SaaS + 1% + marketplace
LET'S TALK

Investing in the operating system of European real estate.

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© 2026 FLŌ — The operating system for independent real-estate offices.